What Makes a Successful CMO?

5 Views· 25 Jun 2024
CMOPodcast
CMOPodcast
0 Subscribers
0
In Finance

The skills that make a successful CMO are changing, says BCG’s Lynne Biggar. Relationship management and flexibility are key.

Learn more about BCG at Cannes 2024: https://on.bcg.com/45v00ON

Show more

 0 Comments sort   Sort By